Wine Australia
Future Leaders

– Blended Learning – 

Details of project below


Wine Australia


2017 & 2019

Desired Behaviour Change

For emerging leaders within the Wine industry to improve their self-confidence and personal leadership style, so they would step up into roles of influence and impact that would positively impact the future of the industry.


Project Management

Face to face delivery

Online Learning Portal

Skills Utilised

Project Management

Learning Design

Content writing

Website creation 

Website management

Graphic Design


SME engagement 

Facilitation Skills

Public Speaking

Content Presentation


Tools Used

Wix, Keynote, Word



In this project our lead strategist Bec Jeffrey, while working for Pragmatic Thinking, designed and delivered the Wine Australia’s Future Leaders Program, in both 2017 and 2019. Run bi-annually, Bec’s role, along with project managing and facilitating the program was to work with leadership experts to create the learning assets. 

Each program was a 6-8 month project working with Wine Australia on every detail of the program. The work included facilitating 4 face-to-face retreats, held across NSW and Vic, as well as co-ordinating and or running webinars and the creation and rollout of an online portal to support learning between catchups. Jira was the project management software used to collaborate with all the stakeholders.

The project also included working with each of the participants to project manage the creation of a book published at the end of the program, where each emerging leader contributed a thought leadership pieces.

Below are some photos of the quality of the assets produced and the impact the program had on the participants.

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As an individual who enjoys living and working in this great nation of Australia, I acknowledge our First Nations people and pay the deepest of respect to the wisdom and richness of our Indigenous peoples; past, present and emerging.